Life Fitness Expands COVID-19 Initiatives by Giving Back
Dana Andreoli
T: +1-847-288-3366
E: dana.andreoli@lifefitness.com
Life Fitness Expands COVID-19 Initiatives by Giving Back
New, branded face coverings from Life Fitness are now available to purchase with sales benefitting No Kid Hungry
ROSEMONT, Ill., June 18, 2020 – Life Fitness, the global leader in commercial fitness equipment, announced today a new initiative to produce non-medical, reusable face coverings in its global manufacturing plants. The Life Fitness branded face coverings are available to purchase in packs of 25 on the company’s website in the United States and internationally by contacting a sales representative. For every pack of 25 sold through July 31, 2020, Life Fitness will donate $1.00 per face covering to No Kid Hungry in the U.S. to help provide children with meals they need during school closures.
Life Fitness face coverings come at a critical time, as conversations on how to safely reopen businesses become more prominent, particularly as they relate to facilities like gyms. As fitness facility owners consider best practices for reopening, many are looking to provide face coverings to their staff and exercisers to ensure proper safety measures and align with local directives.
“Our mission to inspire healthier lives extends far beyond physical fitness. We are proud to offer reusable face coverings to support the health of our customers and, more importantly, to give back to our communities,” said Chris Clawson, CEO of Life Fitness. “Today, inspiring healthier lives also means helping to supply meals to children and families. The important work that No Kid Hungry is doing to end childhood hunger has inspired us, and we hope they can likewise inspire others to join us by giving back to those who need it most.”
As part of its relief efforts, No Kid Hungry, a national campaign focused on ending childhood hunger in America, is providing emergency grants to schools, food banks and community groups to help children in need.
This initiative comes on the heels of Life Fitness’ previous COVID-19 response. On March 30, two Life Fitness employees in Owatonna, Minnesota volunteered to sew face coverings out of the plant’s upholstery department to donate to local healthcare workers. This initiative expanded to additional Life Fitness plants in the U.S. (Ramsey, Minnesota and Falmouth, Kentucky), and internationally in Kiskőrös, Hungary. Collectively, Life Fitness has produced over 10,000 face coverings for healthcare workers, communities, and its employees and plans to manufacture tens of thousands more across its global manufacturing footprint.
The reusable face coverings will be produced in Life Fitness plants in Minnesota, Kentucky and Hungary. Life Fitness face coverings are non-medical grade and are not approved for use in medical settings by the FDA or other regulatory agencies.
About Life Fitness
Life Fitness is the global leader in commercial fitness equipment and game tables and furnishings. The company manufactures and sells its strength and cardiovascular equipment, billiards tables and accessories, and game room furniture under the brand names Life Fitness, Hammer Strength, Cybex, Indoor Cycling Group, SCIFIT and Brunswick Billiards. Its equipment is distributed to 166 countries. Life Fitness is headquartered outside Chicago, in Rosemont, Illinois. For more information about Life Fitness products and services, visit www.lifefitness.com.
About No Kid Hungry
No child should go hungry in America. But millions don’t know where their next meal is coming from. No Kid Hungry is ending childhood hunger by helping launch and improve programs that give all kids the healthy food they need to thrive. This is a problem we know how to solve. No Kid Hungry is a campaign by Share Our Strength, an organization working to end hunger and poverty. Learn more at NoKidHungry.org.