Multi-Unit Housing Fitness Spaces

The rising demand for wellness spaces is not a passing trend but a significant shift in consumer priorities. Over 50% of homeowners and single-family renters emphasize the importance of health and wellness, while 53% of renters say they exclusively use their property’s fitness center.* This underscores the urgent need for developers and property managers to adapt to these evolving consumer demands.  

70% of renters are interested in or wouldn’t rent without a fitness center.*

With that said, modern residents tend to view health and wellbeing holistically, meaning it’s about much more than staying in shape. Today’s residents consider the social, emotional, and spiritual aspects of well-being in addition to the physical.  

73% of residents say their health will be a deciding factor when choosing their next home.*

Five Key Exerciser Types & How To Attract Them 

Designing fitness spaces that cater to various resident personas is essential. Our recent research led us to identify five key exerciser types:  

• The Traditionalists 

• The Disciplined 

• The Wellness Seekers 

• The Enthusiasts 

• The Socializers 

By understanding and exceeding the expectations of these groups, you can create a holistic well-being experience that fosters physical, mental, emotional, and social health. Dive into our latest ebook to understand the specific fitness experiences Life Fitness / Hammer Strength suggests when appealing to these resident personas. 

Diverse Communities, Diverse Needs 

MUHs are vibrant communities of diverse people, including different age groups and a mix of men, women, and children. Today's residents seek environments that support a wellness-centric lifestyle, making health and wellbeing amenities a top priority when choosing their next home. Our latest ebook, "Elevating Multifamily Developments with Fitness Amenities," dives deeper into how you can transform your multifamily housing (MUH) into a thriving community of health-oriented individuals and families. 

How To Design Your Residents’ Ideal Fitness Facility 

For over half a century, Life Fitness has been an innovative pioneer in the fitness and well-being space. Our globally recognized brand, Life Fitness / Hammer Strength, is known for unmatched design, quality, and durability. Lean on the experts for support. Partner with us to bring your well-being goals to life and provide your residents with a customized fitness solution that addresses their needs.
 

* According to a study by John Burns Research and Consulting for the New Home Trends Institute